How to Create a Lead Capture Page

Written By sholi-hat

Last updated 2 months ago

Lead capture pages (also called opt-in pages) are landing pages where people enter their information (usually name and email) in exchange for something valuable. ReddifyAI includes a built-in page builder.

What Is a Lead Capture Page? It is a simple page with:

  • A headline explaining what they will get

  • A brief description of the value

  • An email input field

  • A submit button

Creating Your Page:

  1. Go to the Optin Pages section in ReddifyAI (left sidebar)

  2. Click "Create Optin Page"

  3. Choose a template or start from scratch

  4. Customize the headline, description, and call-to-action

  5. Add your AutoResponder Integration (E.G GetResponse) - Find your API Key Guide

  6. Add your list token (The Campaign ID for your list in GetResponse for example) - Guide Here

  7. Set what happens after someone opts in (redirect URL, thank you message, etc.)

  8. Save and publish your page

You will receive a unique URL for your page that you can use in your DM templates with the {OPTIN_LINK} placeholder.

Tips for High-Converting Pages:

  • Be specific about what they get: "Free 10-Page Guide to Reddit Marketing" is better than "Free Guide"

  • Keep it simple: One clear action, no distractions

  • Make it feel valuable: If they feel like they are getting something worth paying for, they will opt in

Once you have created a lead capture page, you need to connect it to your campaign so the link is included in your DMs.

How to Connect:

  1. When creating a campaign, look for the "Opt-In Page" selection

  2. Choose the page you want to use from the dropdown

  3. The page URL will automatically be available as {OPTIN_LINK} in your DM templates

How It Works in Practice:

  1. Someone comments on your Reddit post

  2. ReddifyAI prepares a DM using your template

  3. The {OPTIN_LINK} placeholder is replaced with your actual opt-in page URL

  4. The DM is sent (after approval in manual mode, or automatically in auto mode)

  5. The person clicks the link, lands on your opt-in page, and enters their info

  6. You capture a new lead

Tracking Leads: Your dashboard shows the total number of leads captured across all campaigns. You can see which campaigns are generating the most leads and adjust your strategy accordingly.

Tips:

  • Match your DM message to your opt-in page: If your DM mentions a "free guide," make sure the page is about that guide

  • Test your link before launching: Click the {OPTIN_LINK} yourself to make sure the page loads correctly

  • You can use the same opt-in page across multiple campaigns, or create unique pages for different audiences